Can I get historical data for my Facebook Competitor(s) tracking?

You can get historical data for your competitors if they have been added to our "Competitors database" (ie. if they already have an active plan on our platform or if another user has added them as a Competitor before). 

You can see your competitor data as far as 30 days, starting from the day you added it in your competitors list, so 'historical data' in this case only goes back as far as 30 days.